I am happy to support agencies on a freelance basis with creative-strategic concepts for e.g. campaign-ideas or extraordinary product launches and for all kinds of projects.
Art provides your clients an additional value and increases the authenticity of advertising: Art does not give answers, it raises questions. Through the artistic and sensual presentation of the content, the viewers are irritated and challenged to deal with it.
The free associations that the viewers develop in turn increase the authenticity of perception and the sustainability of the experience. The artistic content is truthful and socially relevant - a work of art helps artists to express their own thoughts and their topics are socially relevant as art is a mirror of society.